In today’s ever-evolving business landscape, the role of freelancers has become increasingly important. The flexibility and specialized skills they bring to the table can make them invaluable for companies of all sizes. And the number of workers choosing to freelance is showing no signs of slowing down. According to recent labor statistics, 43% of the US workforce, or 73.3 million people, are now participating in freelancer, gig, or consulting work. And by 2028, the latest data suggests there will be over 90 million US freelancers.
However, when choosing to work with freelancers, don’t forget to focus on the long term. Freelancers are not just temporary hires anymore, they are strategic partners contributing their expertise to your brand. When it comes to onboarding and training new employees, freelancers are often forgotten. To fully harness their capabilities, it’s essential to recognize and treat them as integral members of your team. By investing in their growth and skills development, you not only enhance their capabilities but also elevate the overall quality of work they deliver.
Empowerment through training and knowledge distribution
Providing continuous education to freelancers can be one of the largest challenges for companies. Rather than one-off emails and texts, managers and their teams need a central place to find up-to-date guidance on brand guidelines, products, promotions, company policies, and more.
AllWork’s end-to-end system includes a learning portal that keeps everyone on your team informed and in sync. When freelancers have quick, easy access to knowledge and best practices, this sets the stage for a collaborative and harmonious working relationship.
Provide a Seamless Way for Engagement and Feedback
Typically, companies are working with and managing many freelancers at the same time. Many times, these freelancers are remote and working all across the country. And because they’re remote, there can be a disconnect between freelancers and the managers they work for.
Communication is most likely also happening through email or text and messages get lost – it’s hard to keep track of everything when it’s mixed with all of the other communications that are received on personal devices every day.
The answer here is a mobile app built for freelancers! By partnering with a company that gives your managers and freelance teams access to a mobile app, your team can communicate quickly and efficiently. This gives everyone one organized place to record all messages and a quick way to connect when needed. It also encourages managers to provide feedback or praise.
By providing freelancers with the technology they need to communicate directly with your company, you’re making them feel connected and more a part of the brand as a whole. It can be even harder with remote freelancers who are working all across the country. You want them to feel as connected and heard as possible.
The Ripple Effect of Empowering Freelancers
Empowering freelancers through training, knowledge distribution, and engagement doesn’t just benefit them—it creates a ripple effect throughout your entire organization. Enhanced skills, increased collaboration, and a shared understanding of goals contribute to higher-quality work, improved outcomes, and ultimately, greater success for your business.
AllWork has worked with over 10,000 freelancers and provides an end-to-end solution for managing and supporting flexible workforces. As the future of work continues to evolve, technology will undoubtedly play a critical role in shaping the way we empower, and engage with, freelancers.
Want to learn more about how AllWork can help you empower your freelancers? Reach out to schedule a demo of our end-to-end freelancer management and payments platform.
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